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About Us

Alpha and Anchor is a jewellery brand inspired by heritage and travel. Influenced by both Australian and Greek heritage, the elements of the two cultures are evident in each collection.

Our collection of charms and motifs are designed  inhouse and exclusive to Alpha and Anchor. Each charm and piece is crafted with high end materials. Base metals of brass may be used to ensure affordability, and then plated with 18K gold. Materials such as enamel and freshwater pearls are also heavily used. The end result is one of luxurious affordability. 

It’s our view that treasured keepsakes do not need to be expensive to form part of a jewellery treasure trove. As so many of our components are designed by Alpha and Anchor, our pieces and collections are unique to us. Alpha and Anchor jewellery is intended to be kept and worn through the seasons.

Some of our classic charms include our Quatre charm, our Clover charm, and our numerous beaded edge eyes (or matis). In fact, the mati is a focus of our collections and brand, as it denotes so much of our ethos- that of the amulet, protection and faith.

One of our most popular collections is the ‘Create your Own’ series, where you can create your own Necklace or Bracelet with any combination of initials of charms. Our range of charms, designed by us, include stars, anchors, and our ever popular enamel eye.

Alpha and Anchor is the successor to the brand ‘Emporium D’ which was established in 2012. The rebrand to Alpha and Anchor was to align the name of the brand more closely to the ethos and inspiration of the brand. 

We ship worldwide.

Alpha and Anchor

Woolwich NSW 2110